Titanic ,Salah El Din and Love

Today I think was a romantic movie night on Fox Movies as it showed "Titanic".
I remember being 15 when Titanic first hit theaters in Amman- Jordan. I remember the huge fuss about it and how for the first time "Galleria " a movie theatre at Abdoun Circle, an affluent district in Amman, at that time raised its tickets prices to 5.5 JD's for that specific movie. The whole world was taken by that scene of Leonardo Di Caprio and Kate Lancelot at the front of the boat: it touched  lots of hearts. that ending ... oh how he sacrificed for her..

Celine Dion's song "My Heart Will Go On" .

Aren't we just fools for these silly Romances .
Even in Nablus- a Palestinian preservative town, the name of the Falafel and Humous deli across my grandparents house was changed from the renowned historic Muslim leader "Salah El Din " to "Titanic".

I always wondered about it : Did the Deli owner just decide to modernise his place ? Was resistance now old fashioned that the peace process was just starting ? Or did he want just to celebrate the love story behind the ship's destruction ?
Titanic Just Sell : how much promotional items "Original" and "Chinese" were sold all over the world .

Till now that image is stuck in all our heads .

Does Love just Sell Better ?   

 Is it like the 3 cents opera where all celebrate love but love itself is not invited ?

Are we over compensating its absence by these celebrations and consumptions.